Last Friday marked the
highly anticipated launch of acclaimed online gallery Arts-Mart’s first permanent
physical art space, Arts-Mart The
Gallery. The
innovative online platform now presents Egyptian artists a tangible space where
they can interact with their audience whilst providing the public with meaningful
experiences and encounters with the visual arts in a relaxed and modest
environment.
Founded in Egypt in
2009 by the inspiring founders Lina Mowafy, Dina Shaaban and Hatem Zaazou,
Arts-Mart is the first
and largest online gallery in the Middle East. With its new addition of The
Gallery, Arts-Mart will offer a holistic approach to the art scene and further
solidify its hold as becoming a cultural epicentre and a microcosm of the best
the city has to offer. “The Gallery is
conceived to unify art enthusiasts and our artists under one roof by their
mutual interest in art. Whether you are just discovering art or an art expert,
we wanted a physical space for our artists to interact with their audience and
an exciting setting for our clients to experience,” explains co-founder Shaaban.
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photo credit: www.Cairozoom.com |
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photo credit: www.Cairozoom.com |
To celebrate
the opening, Egyptian artist Mohamed Abla displayed an
exclusive collection of his work spanning across 30 years. The prolific artist,
renowned for capturing intimate moments within Egypt’s history and concerns in society, presented to viewers the rare opportunity to glimpse his homages to the
country.
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photo credit: www.Cairozoom.com |
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photo credit: www.Cairozoom.com |
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photo credit: www.Cairozoom.com |
Like its digital sister, The
Gallery is able to establish itself among the
cultural leaders within the world of art by guaranteeing art aficionados across the globe unrivalled access to work from an
eclectic mix of today’s contemporary up-and-coming Egyptian artists including Ibrahim El Tanbouli,
Omar Abdelzaher, Abdelwahab Abdelmohsen, Mohamed El Damarawy, Mohamed Rabie, Aya
El Fallah, Mohamed El Sharkawy, El Zaeem Ahmad and Arts-Mart very own Lina Mowafy among others.
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photo credit: www.Cairozoom.com |
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photo credit: www.Cairozoom.com |
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photo credit: www.Cairozoom.com |
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photo credit: www.Cairozoom.com |
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photo credit: www.Cairozoom.com |
Arts-Mart possesses
a forward-thinking creative vision; which they hope to keep renewing for years
to come with plans to host education
programmes and stimulating exhibitions at its new permanent space, acting as a
hub of culturally diverse artwork that is accessible to the public for buying, research
and appreciation.
The heightened authentic
and interactive experience that The Gallery brings coupled with the accessibility
and affordability of the online boutique results in a truly distinct product
that sets itself apart from anything else currently in the marketplace.
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